Elderly Loners

Uppdragsgivare

Stockholm Stadsmission

Disciplin

A large number of elderly people in Stockholm feel isolated. Something Stockholms Stadsmission would like to highlight. To communicate the loneliness, boredom and feeling of being trapped in your home, we made eventless movies with messages tailored after the different advertising formats on YouTube: one movie that can’t be skipped, and one movie that can be skipped after a few seconds.

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