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Disciplin
Arboga Beer—with its rich and flavourful history stretching all the way back to our Lord’s year 1365—is a certified staple among traditional Swedish beers. Presently, their brand portfolio consists of five different lagers that, taken together, make up a large chunk of Systembolaget’s accumulated beer sales. This, coupled with significant sales to the restaurant market, cements Arboga Beer as one of Sweden’s premier beers.
Our new brand platform is all about seizing ownership of Arboga’s time-honoured brewing tradition, and in doing so showcase a beer as rich as its history.
So here it is, ever since 1365.
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